Give better advice.
With less effort.

Become a MyFinAP Partner so you can provide behavior-driven insights into your client’s financial patterns—without adding hours to your calendar.

What Your Clients Get

The Change They've Been Looking For

Personalized nudges based on their beliefs compared to their behaviors

Undivided Attention

A sense that you “get them” without constant meetings

24/7 Access

A branded behavioral-finance app providing finances at their fingertips

Plans & Pricing

10% Partner Savings

Only pay for the clients you actively enroll.

No commitments, no minimums. Perfect for flexible firms who want to scale at their own pace.

*All pricing options are reserved for verified financial professionals and firms. Whether you absorb the cost or pass it through to your clients, MyFinAP Partner Pricing helps you deliver high-value insight at a fraction of the public rate.

What You Gain

Higher Acquisition + Retention

Deeper insight into financial beliefs and behaviors without interviews - increasing perceived + actual value

More Impact. More Income.

Enhances or established a new advisory tier that provides better results, justifying higher rates

Market Differentiation

A unique, yet proven offering that stands out from traditional finance professionals

Knowing your clients
is your business.

You build plans, budgets, financial statements, etc...

But how much do you really know about how your clients behave?

MyFinAP gives you a behavioral finance layer with automated insights based on actual spending and habits - so you can advise smarter, retain longer, and charge higher.

We don’t replace your work.

We amplify your impact.